Spanning 10,047 sqft, this marks the first TOPTEN10 store at Sunway Pyramid, Malaysia. Designed and fixtures supplied by PRIM3 Design Studio, the space introduces a contemporary retail environment defined by clean spatial planning, seamless circulation, and strong product visibility — reflecting the brand’s youthful and accessible fashion identity.

Curved ceiling lines, open layouts, and well-organised fixture compositions create a fluid customer journey while enhancing merchandising flexibility across multiple product categories. Carefully balanced lighting, material tones, and custom fixture detailing work together to deliver a bright, engaging, and highly functional shopping experience tailored for the modern retail landscape.